Summer holidays are just around the corner here in Switzerland, but we're not hitting pause – at least not all at the same time 😉. Our work to keep improving your Zulu5 experience is going full speed ahead, so here we are with the latest release notes:
- Find upsell opportunities besides new leads
- Limit finding new leads to publisher subdomains
- Quickly toggle between domains
- Easy access to Publisher Profile
- Improved readability of Publisher Profile
- New look for email alerts and reports
Find upsell opportunities besides new leads
Our Lead Generation feature now helps identify upsell opportunities. In addition to spotting campaigns missing entirely from your site (new leads), you can now find advertisers spending two-thirds more on competing sites than on yours — a clear sign of potential upsells.
Limit finding new leads to publisher subdomains
You can now create missed opportunity reports of campaigns that have been active on the subdomain of a page. For example: You're publishing a fashion magazine and want to check which campaigns have been running on d.repubblica.it, (Repubblica's women's section) — focusing specifically on the subdomain, not the main site.
Quickly toggle between domains
In searches with multiple players, you can now easily
Easy access to Publisher Profile
Whenever you are searching for publishers in the publisher view, you can now get a quick look into their publisher profile and directly open them as separate tabs.
Improved readability of Publisher Profile
The Publisher Profile is now easier to understand thanks to new color schemes and quick insights. Additionally, you can find explanations of each widget using the information icon.
